McDonald’s Admits Millions of Customers Are Rejecting Bill Gates’ Fake Meat Burgers
McDonald’s has decided to scrap selling Bill Gates’ synthetic meat burgers after millions of customers complained that the fake meat product tasted disgusting and made them feel ill.
Joe Erlinger, McDonald’s U.S. president, told the Wall Street Journal Global Food Forum that the burger was a huge flop with customers.
Following the failure of a test of its McPlant burger in San Francisco and Dallas, a top executive at McDonald’s has stated that the company has no intentions to reinstate the synthetic plant-based choices.
“It was not successful in either market,” said Joe Erlinger, McDonald’s U.S. president, during the Wall Street Journal Global Food Forum in Chicago.
Erlinger stated that American consumers do not come to McDonald’s asking for a McPlant burger. The chain previously collaborated with Beyond Meat to create McPlant burgers and nuggets.
These synthetic plant-based foods are currently off the menu, although Erlinger would not rule out the idea of salads returning in the future. This will be determined by whether or not there is sufficient customer demand.
“If people really want salads from McDonald’s, we will gladly relaunch salads,” Erlinger said. “But what our experience has proven is that’s not what the consumer is looking for from McDonald’s.” Instead, consumers are looking for french fries, $5 meal deals, and hot, fresh sandwiches, he added.
In the value meal competition, McDonald’s is relying on more than just its bundle to recoup lost customers due to rising inflation. The restaurant is also offering free french fries every Friday until the end of 2024, as long as customers buy at least $1 using the mobile app.
Other eating giants, such as Wendy’s, Burger King, and Starbucks, have also created promotional campaigns to entice customers to return.
Meanwhile, more and more people are choosing a healthier life style, which includes avoiding fast food altogether, and vegans and vegetarians prefer natural wholefood instead of fake and harmful synthetic meat replacements.
yogaesoteric
July 4, 2024